Lena Goh, marketing director, Mobile Communications Business, Microsoft
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| Social networking on mobiles will reach a tipping point in 2009. | ||
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Q: What are some mobility trends that you predict will come to a head in 2009?
In 2009, a new generation of mobile devices will make their way into the market, addressing the demand from people to simplify their lives.
The mobile phone will really serve as the universal remote control, allowing people to manage all aspects of their lives. As a result, we will see a shift in user interfaces that will be able to connect with people on a more emotional level.
People will be able to customize their phones--not just their ringtones and wallpaper, but at a much deeper level, by adding applications and services that suit their lifestyle.
Also, social networking on mobiles will reach a tipping point in 2009. As more and more devices with better browsing capability come to market, it will be easier than ever for people to connect to each other.
In the coming year, this will open up more revenue opportunities for mobile operators and content providers as they bring cool services to market.
Despite the economic slowdown, we expect there will be strong opportunities for developers in 2009 to help people better aggregate, access and manage their information as the industry continues its shift towards cloud computing.
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