Goodbye 2008, onward 2009

By Victoria Ho, ZDNet Asia
Thursday, January 15, 2009 06:12 PM

Gerald Penaflor, senior director, enterprise business, Asia-Pacific and regional head, South Asia-Pacific/Korea, Brocade

Gerald Penaflor,
Brocade
Management of unstructured data will account for more than 80% of all organization-generated information.

Q: Have you seen a dip in business since the start of the recession?
Despite the negative effects of the recession, Brocade has yet to see a downturn in demand for our solutions as consolidated and managed storage of electronic data are still critical aspects of IT operations for many businesses. However, Brocade is aware of the fact that IT budgets will be tighter than ever due to the recession, and is not complacent of its capability to ride out the economic crisis. We expect our operations in Asia to see a possible shift in investment from the United States to Asia's emerging economies, increasing the pull factor for long-term investments in this region.

The biggest challenge facing IT departments is...

There are a number of key challenges facing IT departments: the scalability and management of data centers, power and cooling, as well as management of unstructured data. Many data centers are incapable of scaling to meet the challenge of growing data that is becoming increasingly complex. Scaling of data centers is further impeded, as funding and administrative staffs remain static.

In fact, not all IT departments have their own professional services teams or support staff, due mainly to a lack of specialized talent who are trained in data center operations and management. This makes it increasingly difficult for data centers to be properly managed and run at optimum efficiency.

Today, data centers and computer rooms across the globe consume approximately two percent of the world’s energy, and the numbers will continue to grow on a daily basis. Rising energy cost and high-density compute equipment has also created power and cooling issues in the data center and increased the carbon footprint in the world.

Due to power and cooling issues, many data centers running are also running out of power to process applications that supports business growth and needs.

Management of unstructured data will account for more than 80% of all organization-generated information. Lack of strategic framework to manage the proliferation of file base data will drive investments in file virtualization and clustered file systems.




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