| Title | Date Added | Company | |
|---|---|---|---|
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The Intelligent Economy | 2006-08-30 01:00:13 | SAS Institute |
| Intelligence - the smarter alternative. It takes time and effort to get smarter, and some enterprises seem to get along without extra insight. Yet a Knowledge Economy needs investments in mobile facts for decision-makers to make wiser choices. The time is near when the seat-of-the-pants remnants of the Old Economy will lose out to more aggressive and well-informed companies. Efficiency and foresight will give survival benefits in all economic niches, gradually edging out any shortsighted incumbents. | |||
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How to Win With Your Data Warehouse: Advice From a Data Warehouse Veteran | 2006-08-30 01:00:13 | SAS Institute |
| Although a range of factors are responsible for delivering a data warehouse with discernible business value, the paper focuses on defining the business need; integrating business and technology professionals on the team; securing sponsorship; taking an iterative approach to development; and using proven communication principles. Though these five points are no guarantee of data warehouse success, they will take reader a long way along the journey. At the very least, they can provide project teams with a clearer understanding of the due diligence needed before embarking on such a project. | |||
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Innovating With Customer Intelligence | 2006-08-30 01:00:13 | SAS Institute |
| The authors define great companies as those that have displayed long-term track records of exceptionally high returns and growth rates. This paper examines a common thread that's visible in the strategy and execution of great consumer products companies. Customer intelligence is core to the rapid innovation, promotion, and distribution of new product launches. This intelligence has allowed great companies to fulfill customer needs in ways their competition could not, which, in turn, has led them to market dominance in their respective product categories. Each of the sample companies discussed in this paper shows a passion for investigating and understanding customer needs. | |||
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Business Intelligence: How Accountants Bring Value to the Marketing Function | 2006-08-30 01:00:13 | SAS Institute |
| Technology has ushered in a new marketing era. Thanks to tools like affordable data storage, real-time capture devices, satellite communications, and multidimensional databases, traditional mass marketing is giving way to newer strategies that market products or services to specific groups of customers. Using the information from these IT tools to make decisions and formulate action plans turns the data into business intelligence. Now management accountants can play an expanded role in their companies by mining business intelligence in order to plan and control the marketing function. | |||
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Wireless Intelligence | 2006-08-30 01:00:13 | SAS Institute |
| Wireless devices provide novel modes for sharing intelligence in business settings. Access to needed facts and policies is available in a wide variety of locations, just in time for decision-making, operations guidance, and real-time collaborations. Expertise sharing is expedited, further mobilizing the intellectual capital of the enterprise. Given the advantages, financial decision-makers must gain familiarity in the costs and measurable benefits when investing in these technologies. | |||
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Getting the Most Value Out of Enterprise Applications | 2006-08-30 01:00:13 | SAS Institute |
| A great deal of resources - time, people, and money - has been devoted to the development and implementation of enterprise applications. As with many areas of technology when they first arise, enterprise applications were envisioned as miracle cures to a vast array of operational and strategic business ills. However, the initial payoff was often a disappointment compared to the sizeable investments required. While the heyday of ERP and other bulky, all encompassing applications may appear to have passed, in truth much of the benefits of enterprise applications have yet to be reaped. Leading companies understand the need to do more than the basics with the data rich applications and are looking to Business Intelligence (BI) to take them the next step forward. | |||
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Center of Excellence Aligns Business and IT for Successful Enterprise Data | 2006-08-30 01:00:13 | SAS Institute |
| When a well known pharmaceutical company set out to supply its management with globally integrated data for more effective enterprisewide decision making, it triggered a groundswell of department-driven data warehousing projects intended to provide data on key performance measures. And the attempt resulted in a fragmented data management infrastructure, in which duplicate data collection and reporting drove up expenses, and inconsistent data meant management still couldn't track business performance on a global level. In response, the company created a global data warehousing services group, or Center of Excellence, that was charged with leading data warehousing projects according to an enterprise data architecture and standardized methodology. | |||
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Marketing the Data Warehouse | 2006-08-30 01:00:13 | 1105 Media |
| To increase their chances of success, data warehousing managers need to learn from professional marketers how to build enthusiasm, excitement, and lasting support for the data warehouse. The key is to view the data warehouse as a "Product" and build a brand image for it. This involves creating a marketing plan that defines the data warehouse's purpose and value, creates a memorable identity for it, and communicates key value propositions to target audiences through selected channels. Marketing a data warehouse is effective and fun. | |||
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Answers at the Speed of Thought: Providing Real Time Information through Data Warehousing | 2006-08-29 09:46:57 | Netezza |
| Any time delay between a command initiation and when its effects begin is a threat in today's world, especially as speed is vital to stay ahead of fast-moving competitors. This time delay, known as latency, can plague the entire data warehousing experience. Data may take hours, or even days, to update - causing stale and inaccurate analysis.
This whitepaper will look at a family of data warehousing appliances, and how they are built to eliminate latency, allowing your users to get up-to-date information immediately, rather than using outdated data. In addition, an explanation of how and why these appliances can process data faster, allowing for faster queries and backups. |
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Interview: The Specialized Enterprise and Component Business Model (CBM) | 2006-08-29 13:53:23 | IBM |
| In this podcast, IBM business experts talk about how companies can break through their performance bottlenecks, boosting productivity and value, using the Component Business Model (CBM) methodology. Click to hear how IBM expertise can help you unlock the power of your organization. |