European Transport Company Boosts Customer Service With Integrated CRM System

Overview

Leading European transport company Hauser provides overland logistics solutions to European exporters and importers. As it strives to deliver a fast and reliable service, the company must have an IT infrastructure on which it can rely. Working with a bespoke Lotus Notes account management system, Hauser found that as a growing company, its existing technology was not flexible enough to handle the growth of its business. Therefore, Hauser wanted to implement a new Customer Relationship Management (CRM) solution. Hauser approached Datel who had been working with telecoms provider Pennine Telecom to develop an integrated CRM solution. The two companies built a solution based on Microsoft Dynamics CRM, Microsoft SQL Server 2000, Microsoft Exchange Server 2003, and the Avaya IP Office Telephony Solution.