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Date: 09/07/2009


Korea's Rail Operator Accelerates Sales With Cashless Payments on Its Trains

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Overview

As Korea's rail operator, Korail has a responsibility to ensure passengers reach their destinations on time and in the greatest comfort possible. The company has worked hard to achieve rapid journeys for its customers, leading to the landmark launch of the KTX high speed trains in 2004. However with cashless payments on the increase in Korea, Korail wanted to embrace this technology on its trains and give passengers further payment options besides cash. The operator decided to rollout devices for card payments running Windows Embedded for Point of Service as the operating system to support this initiative. This decision has resulted in a ten percent increase in sales, improved efficiency in sales management, and access to business data in real-time to drive future performance initiatives.



See also: Wholesale - Retail