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Format: PDF

Date: 01/09/2009


Compass Group Streamlines Sales, Operations, and Reporting in 17 European and APAC Countries

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Overview

Compass Group PLC wanted to replace numerous in-house Customer Relationship Management (CRM) systems and locally managed customer and project information with a centralized CRM system for operations across Europe and APAC for improved visibility into its customers and implement a phased roll-out of a cost-efficient CRM platform timed to the needs of autonomous national branch offices and commercial and operational departments. The challenge was to consolidate reporting and financial results to provide a complete and timely view of the company's position and standardize data and accelerate information sharing across the company's European operations. Compass Group PLC implemented and standardized on Oracle CRM On Demand in 17 European countries to create a centralized data repository and enable a 360-degree view of customers.



See also: Customer Management