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 TitleDate AddedCompany
whitepaper July 10th: Just MASH Marketing: The Customer Reference Mashup2008-07-10 Serena Software
  Your business is booming. You have a long list of happy customers...but don't know if you have the most current story. Register for and attend this Serena Webinar on Thursday, July 10, 2008 at 12:00 pm ET / 9:00 am PT, which will feature a demo of Serena's Pre-Built Customer Reference Mashup.

See how Serena Marketing utilizes the Customer Reference Mashup to ensure use of the most current customer success stories, track customer approvals, enforce internal approval and notification processes, know the ROI of the customer reference program, and more!

Tags: Call Center - Contact, CRM Software, Business Management, Sales - Marketing
  
whitepaper Eight Strategies for First-rate Customer Service2008-06-10 Cisco Systems
  Are you providing your customers with the satisfying experience that will keep them coming back? In a marketplace where too many products and services are chasing too little demand, businesses face a daunting challenge: do everything possible to attract and retain customers. Customer service starts by offering both a trouble-free shopping experience and a smooth business transaction. But now more than ever it's also about anticipating and meeting a person's or company's wants, not just needs. View this page to see eight strategies that will create relationships with your customers that keep them coming back.

Tags: Strategic Planning, Call Center - Contact, CRM Software, Sales - Marketing
  
whitepaper Health Plan Customer Experience: From Enraged to Engaged2008-05-12 Microsoft Tips
  Let's face it; customer experience is a major problem for health plans. Consumer data from Forrester Research shows that members give their health plans very poor grades across every aspect of customer experience. While these poor experiences may not have historically caused major defections, the environment is changing and this type of consumer discontent will become an increasingly larger issue for health plans. What can health plans do to improve their customer experience? Chart a path to Experience-Based Differentiation (EBD). This webcast layout the key elements of EBD, which represent Forrester's blueprint for customer experience excellence.   
whitepaper Using the Six Laws of Persuasion in Negotiations2008-05-02 Global Knowledge
  This On-Demand Web Seminar will teach you how to be more successful in negotiations. By mastering the persuasion process, you'll be able to deliberately create the attitude change and subsequent actions necessary for persuading others to your way of thinking. This process appeals to the intellect, using logical and objective criteria, as well as a methodology that positively engages the emotions of the negotiators.

Tags: Sales - Marketing, IT HR - Staffing - Training, Resources Mgmt.
  
whitepaper Web Hosting Company Easily Deploys New Server Solution on a Multiplatform Network2008-05-01 Microsoft
  A German Web-hosting company, intergenia provides business and individual customers with Web space, as well as virtual and dedicated servers. As a market leader, intergenia wanted to offer its customers Windows Server 2008 when it launched. But the company's automated deployment structure runs on the Linux operating system. A second deployment system with parallel operations would be too expensive and - because of the tight integration required between the two systems - too time-consuming to set up. However, with help from Microsoft Services, intergenia easily integrated Windows Server 2008 into its Linux-based distribution process using advanced features in the new operating system.

Tags: Linux - Open Source, Windows Server 2008
  
whitepaper Microsoft Dynamics CRM Online - ProCurve Networking by HP Case Study2008-05-01 Microsoft
  ProCurve Networking by HP, the networking hardware division of Hewlett-Packard, is the number two Ethernet switching vendor in the world, with nearly four times the market growth rate in revenue. To accommodate this rapid expansion, ProCurve wanted to replace its Web-based sales force automation solution with a system that encourages greater user adoption and is easier to integrate with other business systems. Microsoft Services helped ProCurve tailor Microsoft Dynamics CRM to its unique needs over a six-month period and rollout the solution to more than 400 employees around the globe. After just six months, ProCurve has recouped its investment through greater productivity, improved collaboration, and more accurate demand forecasting. In addition, Microsoft Dynamics CRM provides the technical flexibility to support ongoing enhancements.

Tags: CRM Software, Sales Force Automation, Sales - Marketing
  
whitepaper Promero Delivers a Reliable, Flexible, and Robust Contact Center Platform to a Global Customer Base2008-05-01 Oracle
  Promero, Inc. wanted to increase call center platform stability, reliability, and voice quality - in both hosted and on-premise environments and deliver a contact center offering that helps Promero's clients drive sales and deliver quality customer service. The challenge was to empower call center supervisors with real-time functionality and enable a self-administering interface for rapid operational updates and deliver expanded reporting capabilities to the company's customers. Promero selected Oracle Contact Center Anywhere as the company's call center platform and increased call center platform reliability from 93.5% to 100% over a four-year deployment period, and increased contact rate by 285%.

Tags: Call Center - Contact
  
whitepaper Lesite.tv Improved Marketing Campaign Success and Increased Sales Productivity While Controlling Costs2008-05-01 Oracle
  Lesite.tv wanted to provide a multi-channel, easy-to-use Customer Relationship Management (CRM) system that can be deployed rapidly and optimize customer knowledge over the various life-cycle phases: pre-sales, after sales, marketing, etc. The challenge was to categorize different types of prospects more effectively (establishment heads, teachers, institutional users, local authorities, etc.) and communicate a unified customer vision and avoid increasing the number of silo commercial databases within the company. Lesite.tv worked with Logica Management Consulting to deploy Oracle CRM On Demand to 15 users in less than four months over the key customer relations functions - managing campaigns, sales, commercial opportunities, support, and requests for assistance.

Tags: CRM Software
  
whitepaper Fluidra Optimizes Global Human Resources Management With Integrated Solution2008-05-01 Oracle
  Fluidra wanted to improve visibility into the company's Human Resources (HR) data to better allocate and leverage talent and deploy a system with multi-lingual and multi-country capabilities to meet the company's international HR requirements. The challenge was to improve HR staff productivity and deploy and enforce standardized HR policies across the international organization, including benefit remuneration and performance management. Fluidra deployed Oracle's PeopleSoft Enterprise Human Capital Management applications, integrating more than 700 employees into a single database to extend visibility as well as facilitated HR processes across the company's various divisions with a system that supports multiple languages and international requirements.

Tags: Human Capital Management
  
whitepaper Helsingin Sanomat Maximizes Advertising Revenue With Improved Customer Service and Marketing2008-05-01 Oracle
  Helsingin Sanomat wanted to establish a single, company-wide system for managing hundreds of thousands of advertisements and more than 30,000 advertising customers a year and enhance customer orientation and improve customer identification in media sales. The challenge was to gain advanced functionality and an easy-to-use application and provide a flexible architecture that can be deployed rapidly, as well as upgraded to meet changing business needs. Helsingin Sanomat worked with Accenture to implement Oracle's Siebel applications to consolidate customer information previously fragmented across numerous systems as well as created a single, 360-degree view of advertising customers, providing contact data plus details on all previous contacts and business transactions.

Tags: CRM Software, Database Applications