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 TitleDate AddedCompany
whitepaper Measuring the Pain: What is Fragmented Communications Costing Your Enterprise?2008-10-08 siemens
  In this document, you will discover the results of the largest-ever survey of enterprise and contact center employees. Their workflows reveal the silent but staggering costs of fragmented communications. In fact enterprises with 1000 plus employees could be losing more than ?6 million a year.

Tags: Call Center - Contact, CRM Software, Groupware - Workflow, Unified Communications
  
whitepaper TechRepublic Resource Guide: Everything you need to know about Customer Relationship Management (CRM)2008-07-18 Inside CRM
  This TechRepublic Resource Guide offers up the top 10+ tips everyone needs to know about Customer Relationship Management and how to provide great customer service. This Guide provides you with factors to keep in mind as you begin to explore possible CRM solutions for your organization as well as lists out practices that will help you develop and build strong tech/customer relationships that will develop an effective and rewarding customer rapport.

Inside CRMNote: This premium editorial content is underwritten by Inside CRM. The registration information you provide will be shared with the sponsor.

Tags: CRM Software, Sales Force Automation, Strategic Planning
  
whitepaper TechRepublic Resource Guide: How well are you meeting your customers needs?2008-07-18 Inside CRM
  To ensure that your relationship with clients doesn't go from content to contentious, it's worthwhile to periodically determine how well your firm is meeting their needs. This TechRepublic Resource Guide contains a survey that will help you discover the areas in which your firm excels and those in which it needs to improve.

Inside CRMNote: This premium editorial content is underwritten by Inside CRM. The registration information you provide will be shared with the sponsor.

Tags: Call Center - Contact, CRM Software, Sales Force Automation
  
whitepaper Marketing Information Systems From a CPG Industry Perspective2008-07-02 Investcorp
  (CPG) organizations have typically invested in inward-looking information systems, such as supply chain and finance, and have shied away from market information systems. While the existing information systems deliver results to a large extent, there are limited additional benefits that these systems can offer, which leads organizations to consider new focus areas. One area is marketing information systems. This paper discusses the information needs of the marketing function in a typical CPG organization and various marketing metrics and sources of the information of interest. It also discusses the kinds of challenges in putting together the information in a holistic manner.   
whitepaper Four Key Elements of Effective Business Communication2008-06-09 Global Knowledge
  We communicate all the time, even when we are not aware of it. We communicate through gestures, body language, facial expressions, and tone of voice as well as through the words we speak. Add to this mix: language; cultural and social differences; educational background; physical proximity; and individual fears, insecurities, strengths, and weaknesses. This white paper offers a perspective on business communication that involves four key elements: purpose; style; listening; and follow-up.

Tags: IT HR - Staffing - Training, IT Reliability, Career Development
  
whitepaper Financial Management: The Validity of the Capital Asset Pricing Model2008-06-01 ClusterStar
  This paper aims to reveal the effectiveness of the Capital Asset Pricing Model, also known as the CAPM, from various points of view based on studies conducted on the subject. The paper is organized in several sections, each one being devoted to a certain aspect related to the capital asset pricing model. The first part discusses the history behind the model and its fundamental applications. The following sections deal with the functions of the CAPM, its graphical representation, and its connection with the beta factor. The following part offers information about the empirical validation of the model. Following, there is a section devoted to the arguments in favor and against the capital asset pricing model.   
whitepaper Redefining the Customer Experience2008-05-21 JupiterMedia
  People begin by searching online for cameras noting the benefits of certain makes, models, features and prices. They follow up with a shortlist of cameras that they want to touch, feel and see. They then walk into a store, keeping the shortlist handy, explore a bit and eventually make a decision on which camera they like most. They buy it, bring it home, open the package, and find the battery missing from the package. The experience any customer receives is not just what the brand owner scripted for the customer, it was outcome-based that resulted from personal interactions and was almost exploratory in nature.   
whitepaper Governance: The CIO's--and the Board's--Business2008-04-01 CompuWare
  Effective IT governance practices have become critical for supporting overall corporate objectives. Without this required level of governance, organizations are unable to ensure that business and IT goals are properly aligned. They are then limited in their ability to ensure that IT investments sustain and extend business strategies and objectives.

This white paper details the role governance plays in the optimized alignment of business and IT. Discover the increasing role IT is playing in effective corporate governance. Learn how to ensure a strong IT governance framework by addressing:
  • The responsibilities of the board, CIO and the IT organization in overall IT governance.
  • Steps for effective IT governance.
  • The role of portfolio management in supporting governance initiatives.
  • How to avoid common pitfalls and ensure success.


Tags: Service Level Management, Cost Control - Risk Mgmt., Strategic Planning, IT Reliability
  
whitepaper Understanding Your Customer: Segmentation Techniques for Gaining Customer Insight and Predicting Risk in the Telecom Industry2008-03-13 SAS Institute
  The explosion of customer data in the last twenty years has increased the need for data mining aimed at Customer Relationship Management (CRM) and understanding the customer. It is well known that the telecom sector consists of customers with a wide array of customer behaviors. These customers pose different risks, making it imperative to implement different treatment strategies to maximize shareholder profit and improve revenue generation. Segmentation is the process of developing meaningful customer groups that are similar based on individual account characteristics and behaviors. The goal of segmentation is to know the customer better and to apply that knowledge to increase profitability, reduce operational cost, and enhance customer service.

Tags: CRM Software, Data Mining - Analysis
  
whitepaper Retail2008-02-13 Softweb Solutions
  Retailing consists of the sale of goods or merchandise from a fixed location, such as a department store or kiosk, or by post, in small or individual lots for direct consumption by the purchaser. Retailing may include subordinated services, such as delivery. Purchasers may be individuals or businesses. In commerce, a retailer buys goods or products in large quantities from manufacturers or importers, either directly or through a wholesaler, and then sells smaller quantities to the end-user. Retail establishments are often called shops or stores. Retailers are at the end of the supply chain. Manufacturing marketers see the process of retailing as a necessary part of their overall distribution strategy.