Moraitis Fresh's RFID Implementation Improves Productivity and Retailer Relationships

Overview

Australia's fresh produce market is growing, and retailers expect fresher produce, lower prices and increased Business-To-Business (B2B) information exchange. To stay ahead of its competition, Moraitis needed to introduce operational efficiencies, reduce operational overhead and scale its business in a sustainable manner. Moraitis turned to IBM Business Consulting Services to provide an end-to-end solution for its new tomato production facility.