BT Communicator: The World's Biggest SIP Deployment

Overview

The growing success of broadband in the consumer market is increasingly linked to aggressive pricing for high-speed Internet access service. It should as a result be no surprise that service providers are introducing IMS network architectures with new, user-centric services, to increase average revenue from customers, and to address new market segments. BT, a major European service provider, is leading the way in the deployment of new-wave services, which it considers part of a fundamental transformation for the company's future. The launch of BT Communicator is a first step in BT's strategy to offer new Session Initiation Protocol (SIP)-based VoIP and multimedia services for the broad consumer market.