Execution Management: Maximizing Store Productivity

Overview

As retailers have expanded their chains of stores across larger geographies and ever increasing numbers of stores in different and far flung locations, they have experienced more issues with trying to execute corporate strategies and merchandising concepts at each store location. Store employees are not highly paid, there is typically high turnover among rank-and-file workers, and yet retailers send directives to their stores with the hope that all necessary projects and tasks will be accomplished on a timely and correct basis. Making this more difficult is today's retail environment. Many retailers are finding it necessary to differentiate their stores from location to location to address different needs in the marketplace.