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Format: PDF

Date: 01/12/2004


Phishing is a real threat to financial firms

WORTHWHILE?

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Overview

For the financial services industry, the Internet has proven to be a low-cost, efficient way to solicit and service customers. But the harsh reality is that this high-opportunity channel also poses serious risks. Phishing is an ever-growing form of Internet-based fraud. The costs of phishing to financial institutions ? in terms of actual dollars and damage to brands ? are too significant to ignore.