Qualcomm Case Study: Xpherix

Overview

Founded in 1999 by a select team of engineers and seasoned software developers, Xpherix was born out of the realization that much of the content that mobile users really need is not readily available to them. The company's initial focus was on delivering personalized directory assistance services to corporations and mobile professionals. Xpherix later recognized a more immediate need within the wireless sector and decided to shift its offerings to focus on wireless products and solutions. By the end of 2002, Xpherix had launched applications for WAP and J2ME, but soon opted to use the BREW solution to create its BREW-based iPhonebook application.