Increasing Lead Generation Through Live and On-demand Web Events

Overview

This white paper by John Persinos of Larstan Business Reports highlights the advantages of using Web seminars to generate pre-qualified sales leads. Persinos explains how your sales team can leverage the Web to reach the right prospects at the right time—at a significantly lower cost than conventional means such as exhibiting at trade shows or conducting face-to-face sales meetings. Discover how the Macromedia Breeze platform can be used to:

• Create compelling Web presentations in both live and on-demand delivery formats
• Extend the reach of your sales team while reducing its travel expenses
• Slash customer acquisition costs by 40-60 percent

Download this informative white paper, compliments of Adobe, to learn more about Macromedia Breeze and how it can help your company meet its aggressive lead-generation and sales goals.