Getting to Grips With Web 2.0

Overview

Web 2.0 is a marketing term (derived from observing 'patterns') rather than technical standards - "an attitude not a technology". Web 2.0 is a term associated with companies such as Google, Yahoo, Flickr, del.icio.us, etc. In addition it is a term which is related to particular approaches such as openness, user-focus, user content, trust, 'always beta', etc.