Search Engine Link Spam: Risks, Threats, Solution

Overview

Ingenious spammers never stop creating new tricks to get their spam and its dangerous URL links past traditional defenses. In this white paper, you'll learn about a number of these tactics, from exploiting free website hosting services to "domain tasting," and more. Hence you'll understand how so-called "redirector" or "search engine" spam, which first arrived on the scene in late 2007, has emerged as a significant threat to businesses. Finally, you'll learn how MessageLabs delivers a proven, cost-effective solution to search engine link spam, and how MessageLabs unique service is positioned to keep pace with the latest spammer tricks.