Web Technologies Help MTV Networks Create Dynamic Website and Improve Global Workflow

Overview

MTV Networks (MTVN), a division of Viacom, is one of the world's leading creators of entertainment content. In 2000, the company created ALIAS (Archive Library Information Access System), an enterprise asset management system used by MTVN personnel to search and request assets from the company's videotape archives. MTV Networks sought to enhance ALIAS to support DVDs, digital files, still photography, and video. MTV Networks worked with Microsoft and Microsoft Gold Certified Partner Vertigo to redesign ALIAS utilizing the extensive Rich Internet Application (RIA) capabilities of Microsoft Silverlight, powered by the .NET Framework. The redesigned system delivers vast improvements in performance-providing an enhanced user experience and significantly streamlining the workflow for ALIAS users.