Bad news on the mobile data front--consumers are too impatient to put up with data hassles and businesses aren't showing as much appetite for rollouts, research has found.
According to a report from analyst house IDC, mobile data is experiencing slower than expected uptake in the corporate world.
The report found just 6 percent of businesses in western Europe polled said they are interested in deploying mobile applications including m-commerce and push-to-talk, while fewer than 10 percent said they are interested in business-centric apps such as salesforce automation or CRM on handhelds.
Separate research has found that the picture may be equally bleak for consumer data services, with a survey conducted by NOP for mobile firm Olista finding that 64 percent of customers will give up on using a data service, such as downloading ringtones, if they don't get the service to work straight off.
The survey also found just 2 percent of consumers will ring customer services to solve their problems.
Still, there's one mobile data service that will continue its mushrooming growth – text messaging. A recent report predicted that the SMS phenomenon will be worth US$50 billion by 2010.
Play video
There are currently no comments for this post.