Buying StorageTek: Sun's last big gamble?

By Stephen Shankland, CNET News.com
Friday, June 03, 2005 10:08 AM

2005, though, and Canepa argues that data management is a fast-growing part of the computing industry. Sun said its own earnings will increase within 12 months as a result of the acquisition.

Neff estimated that, based on projections from analysts surveyed by First Call, StorageTek's net income will indeed rise and will likely reach about US$200 million for this calendar year.

Risk tolerance
The buyout shows a tolerance for acquisition risk that hasn't been seen at the Santa Clara, Calif.-based company since its ill-fated Cobalt Networks purchase in 2000 for US$2 billion in stock. Since then, Sun has mostly bought distressed properties--Tarantella's thin-client server software or Procom's storage operating system software, for example--or unproven start-ups such as Pirus Networks or CenterRun.

Risks are common now at Sun, however, with ambitious strategies such as open-source software, utility computing and servers with Advanced Micro Devices' Opteron. And McNealy said in 2003 that Sun wants to use its cash for more than just sending a signal that the company won't fade away any time soon.

No doubt Sun hopes this acquisition will fare better than past storage buys in its years-long push to penetrate the storage market. In addition to Pirus, whose technology has belatedly come to the market this year in the form of the StorEdge 6920, Sun has bought LSC Software, HighGround Systems and Encore.

Canepa argues that Sun's storage revenue problem stems from an anemic sales force, not from anemic technology. "The size of the business has struggled a bit, but not because of the product portfolio. One of the primary reasons we did this deal (is that) we just do not have enough feet on the street selling storage," he said.

StorageTek chiefly sells tape backup equipment and software to manage storage systems. Its future growth strategy, though, hinges on an idea called information lifecycle management, or ILM, technology that controls how files and e-mail are preserved and deleted over a period of years. It's a timely product, given corporations' difficulties tracking their burgeoning files and following new regulations that require they bring rigor to the task, but competitors such as EMC and Veritas also are active in the market.

That may sound like a bland product line, but Sun didn't have many alternatives, even when spending billions of dollars.

"If you're Sun, you'd want to do a 'Wow!' acquisition. But if you think


 Previous 1 2 3 Next 

WORTHWHILE?

0

0 votes
Blog

Talkback 0 comments

There are currently no comments for this post.


Tech Jobs Now!

Search for your ideal tech job:

Hands-on programming: Extract plain text from documents with Syncfusion's components

Web Development

Justin James recently tried Syncfusion's Essential DocIO and Essential PDF to help him extract text from documents he downloaded from the Internet. Here's the code he wrote to get the plain text.


Read more »



Will technology divide us further?

Blog thumbnail

So I finally watched 2012 over the weekend, but the film left me feeling extremely agitated.

The possibility that the world may meet its watery end in three years didn't..... by Eileen Yu

Read more »

Tags

  1. battery
  2. camera
  3. graphics
  4. hard drive
  5. hewlett - packard co.
  6. high tech computer corp.
  7. intel corp.
  8. keyboard
  9. microsoft windows
  10. microsoft windows mobile
  11. mobile
  12. network
  13. notebook
  14. performance
  15. screen
  16. server
  17. storage
  18. touchpad
  19. usb
  20. vat