BT's Global Services is offering carbon-footprint assessments to help large corporate and public-sector organizations reduce their energy consumption.
The assessments will calculate the amount of CO2 emissions produced as a result of an organization's networked IT services, and develop alternative solutions that use less energy. As well as the energy used by office buildings and other infrastructure, work patterns, including staff travel and IT use, will be assessed.
The offering will let companies work out how much of a positive environmental impact they could make by virtualizing their call centers or holding teleconferences instead of meetings. "Large organizations have many activities that can directly or indirectly cause the emissions of carbon," said Dinah McLeod, head of the sustainability practice at BT Global Services. "BT can credibly and demonstrably help a customer understand the role networked IT services play in both producing and reducing carbon footprint."
This is consultancy, of course, so the service will look at the "behavioral change" required of users. It will also promote BT's business directly, since moves to virtualized call centers and teleconferences, for example, all replace travel with telecoms.
However, BT does have a decent track record in sustainability, having reduced its emissions in the United Kingdom by 60 percent since 1996 and having used green power since 2004. A combined contract with npower and British Gas provides the telecoms company with one terawatt hour (TWh) of renewable energy and 1.2TWh of combined heat and power a year.
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