By
Stephen Shankland
Monday, June 06 2005 09:58 AM
URL:
http://www.zdnetasia.com/news/hardware/0,39042972,39234714,00.htm
Apple Computer plans to announce this week that it's scrapping its
partnership with IBM and switching its computers to Intel's microprocessors,
CNET News.com has learned.
Apple has used IBM's PowerPC processors since 1994, but will begin a phased
transition to Intel's chips, sources familiar with the situation said. Apple
plans to move lower-end computers such as the Mac Mini to Intel chips in
mid-2006 and higher-end models such as the Power Mac in mid-2007, sources said.
The announcement is expected Monday at
Apple's Worldwide Developer Conference in San Francisco, at which Chief
Executive Steve Jobs is giving the keynote speech. The conference would be an
appropriate venue: Changing the chips would require programmers to rewrite their
software to take full advantage of the new processor.
IBM, Intel and Apple declined to comment for this story.
The Wall Street Journal reported last month that Apple was considering
switching to Intel, but many
analysts were skeptical citing the difficulty and risk to Apple.
That skepticism remains. "If they actually do that, I will be surprised,
amazed and concerned," said Insight 64 analyst Nathan Brookwood. "I don't know
that Apple's market share can survive another architecture shift. Every time
they do this, they lose more customers" and more software partners, he said.
Apple successfully navigated a switch in the 1990s from Motorola's 680x0 line
of processors to the Power line jointly made by Motorola and IBM. That switch
also required software to be revamped to take advantage of the new processors'
performance, but emulation software permitted older programs to run on the new
machines. (Motorola spinoff Freescale currently makes PowerPC processors for
Apple notebooks and the Mac Mini.)
The relationship between Apple and IBM has been rocky at times. Apple
openly criticized IBM for chip delivery problems, though Big Blue said it fixed the
issue. More recent concerns, which helped spur the Intel deal, included
tension between Apple's desire for a wide variety of PowerPC processors and
IBM's concerns about the profitability of a low-volume business, according to
one source familiar with the partnership.
Over the years, Apple has discussed potential deals with Intel and Advanced
Micro Devices, chipmaker representatives have said.
One advantage Apple has this time: The open-source FreeBSD operating system,
of which Mac OS X is a variant, already runs on x86 chips such as Intel's
Pentium. And Jobs has said Mac
OS X could easily run on x86 chips.
The move also raises questions about Apple's future computer strategy. One
basic choice it has in the Intel-based PC realm is whether to permit its Mac OS
X operating system to run on any company's computer or only its own.
IBM loses cachet with the end of the Apple partnership, but it can take
consolation in that it's designing and manufacturing the Power family processors
for future gaming consoles from Microsoft, Sony and Nintendo, said Clay Ryder, a
Sageza Group analyst.
"I would think in the sheer volume, all the stuff they're doing with the game
consoles would be bigger. But anytime you lose a high-profile customer, that
hurts in ways that are not quantifiable but that still hurt," Ryder said.
Indeed, IBM has a "Power Everywhere" marketing campaign to tout the wide use
of its Power processors. The chips show up in everything from networking
equipment to IBM servers to the most
powerful supercomputer, Blue Gene/L.
Intel dominates the PC processor business, with an 81.7 percent market share
in the first quarter of 2005, compared with 16.9 percent for Advanced Micro
Devices, according to Dean McCarron of Mercury Research. Those numbers do not
include PowerPC processors. However, Apple has roughly 1.8 percent of the
worldwide PC market, he added.
Apple shipped 1.07 million PCs in the first quarter, and its move to Intel
would likely bump up the chipmaker's shipments by a corresponding amount,
McCarron added.
CNET News.com's Michael Kanellos and Richard Shim contributed to this
report.