Yahoo dips into US$9 range

By Dawn Kawamoto, CNET News.com
Friday, November 14, 2008 10:47 AM

Yahoo fell as much as 4 percent in early morning trading Thursday, pushing the Internet pioneer's share price into the US$9 range.

Shares of Yahoo dipped as low as US$9.92 a share, even as broader markets moved upward.

For Yahoo, its share price has been slipping in US$1 increments at a rapid rate, creating a dark cloud around its ticker. The company's share price closed in the US$10 range on Wednesday. It was in the US$11 range on October 15, the US$12 range on October 9, the US$13 range on October 8, and the US$14 range on October 7.

The next critical milestone that investors need to be wary of is the US$5 mark. A number of institutional investors, such as pension funds, asset managers, and endowments, have policies that require them to discard stocks that fall below US$5. As a result, a stock price's fall will greatly accelerate after that milestone is crossed.

Yahoo is currently trading at a price it has not seen since March 2003, but a US$5 price tag would take it to a level not witnessed since October 2002.

This article was first published as a blog on CNET News.com.


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