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Nikon to boost camera production in Thailand

By Yuthana Praiwan , Bangkok Post on July 5, 2007 

 

Summary

Expansion project is part of Nikon's plans to relocate its high-cost production base from Japan to Thailand.

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Japanese camera maker Nikon plans to invest 519 million baht (US$16.6 million) to produce digital cameras in Thailand to cater to strong demand. Sudjit Inthaiwong, deputy secretary-general of the Board of Investment, said officials had approved Nikon's expansion project at its plant in the Rojana Industrial Park in Ayutthaya.

In addition to digital cameras, Nikon will produce lenses, optics and semi-finished parts for cameras and lenses.

The planned expansion is part of Nikon's policy to relocate its high-cost production base from Japan to Thailand. The move will help cut its production costs and prepare for the upward trend of the digital camera market in Thailand, where demand is rising by more than 30 percent per year.

The project is expected to create more than 5,000 job opportunities in Thailand, said Sudjit.

Nikon first invested in Thailand in 1990 to produce cameras and other photographic equipment. As technology for digital cameras is changing rapidly, Nikon found it essential to relocate its production to Thailand to produce new models to meet strong demand.

The Japanese company has six production bases worldwide: three in Japan, two in China and one in Thailand.

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