Create alert25928 results for "Marketing communications"
S'pore offers certification for social marketing
News Singapore company provides training and certification course designed to teach companies how to use social media sites as marketing platforms.
Tags: Marketing, Internet, Certification, Social Marketing, Social Media Marketing, Asia, Social Media, Tool, Singapore, Small And Medium Business
Cisco guns for Microsoft in collaboration market
News Cisco is adding new functions in its WebEx service that could threaten Microsoft's own business collaboration efforts.
Tags: Investments, Market research, Web services, Marketing communications, Web servers, Cisco Systems Inc., Google Inc., Service, e-mail, unified communications
Mobile marketing takes off in India
News The reach to more than 330 million mobile subscribers in the country makes the platform a significant means for targeted advertising there.
Tags: Advertising, Mobile/Wireless, Communications, Mobile, India, Telecommunications, Cell Phone, Mobile Advertising, Advertisement, phone
Digital marketing should target 'Millennials'
News Compared to other age groups, 18 to 25 year-olds are found to be heavier users of digital communications; marketers should prioritize the "millennial" segment, recent survey says.
Tags: Email marketing, Spam and phishing, E-mail Message, Survey, Asia-Pacific, Singapore, Australia, Email marketing, e-mail, Canada
Marketing matters to Asian tech firms
News Technology brands from Asia have strong technical capabilities, but need to work on marketing and connecting with customers to perform overseas, say experts.
Tags: Strategy, Branding, Pricing, Market research, Huawei Technologies Co. Ltd., Asia, Gartner Inc., Chinese company, Pricing, China Market Research
Digg tweaks search, dupe detection
News Social site now better at collecting Diggs under canonical URLs, and tracking them too.
Tags: Market research, Web sites, RSS, Google Inc., Search Engine, Digg, job, monitor, Web Site, window
Rich digital channels still untapped in Thailand
News Thai marketers hold an old-fashioned view of consumers and many are not brave enough to use mobile and Web advertising, says digital advertising guru.
Tags: Internet advertising, Branding, Digital media, Web sites, Marketing communications, Internet, Thailand, Advertisement, phone, marketing
Reimagining direct marketing with a (Twitter) spin
News After Dell used Twitter to drum up US$1 million in business it might not have had, other technology companies pricked up their ears. But can they manage to duplicate Dell's success without going overboard?
Tags: Web 2.0, Direct marketing, Internet advertising, Market research, Pricing, Personal Computers, Twitter, PC Company, Sales, Direct Marketing
Asia's tech shows still beneficial for vendors
News Despite economic climate, IT tradeshows and conferences remain viable as platform for vendors to reach out to audiences, say industry players.
Tags: Marketing, Branding, Asia, Conference, Singapore, Sales, Lenovo Group Ltd., e-mail, industry, brand
Chip market shows signs of life
News Analyst firm Future Horizons suggests chip market could be about to break a key psychological barrier, after last year's "severe overreaction" to financial uncertainty.
Tags: Mobile processors, Processors, Chip, Europe, Sales, Notebook, financial, job, notebook computer, Netbook
Zeebo won't shake up games market
News Low-cost games console, Zeebo, will complement rather than compete against existing consoles such as Xbox or PS3, when it launches in Asia next year.
Tags: Game players, Games, Product development and design, Sony Playstation, Wireless, Zeebo, Shailendra Pandey, Steven Bailey, 3G Network, payment
HP: Asia's workstations market 'may still grow'
News While region's revenue is likely to be flat in 2009, markets such as China could do well, says HP exec. Company hopes its new Z series may also be a boost.
Tags: Servers, Product development and design, Sales/revenue, DreamWorks SKG, Hewlett-Packard Co., Intel Corp., Asia, Asia-Pacific, Japan, e-mail
Clearwire to bring WiMax to 10 more markets
News Company will add 10 WiMax markets starting September 1 in its effort to blanket the United States with 4G wireless broadband service.
Tags: Mobile platforms/communications, Wireless Broadband, Wireless, Broadband, Cable, Clearwire Corp., 3G, 4G, WiMAX, Mobile platforms/communications
Android a 'marketing label'?
News As rival players in the space Google and the Symbian Foundation--which drive different mobile OS platforms--have taken swipes at each other.
Tags: Open source, Mobile platforms, Mobile platforms/communications, Mobile, Google Inc., operating system, Symbian Inc., OEM, Platform, Symbian Foundation Platform
Apple market cap tops Google
News Mac maker, whose stock price has been steadily increasing for the past few years, has surpassed the search mogul in market valuation.
Tags: Legal, Search, Personal Computers, Internet advertising, Apple Inc., Mobile, Google Inc., Search Engine, Stock, stock price
