Admob
12 Stories
Google-AdMob acquisition 'a good fit'
News Internet giant's purchase of mobile advertising firm will "bring benefits to both sides" but shouldn't be made exclusive on Android platform, say Ovum analyst.
Tags: Mobile advertising, Internet advertising, Google Inc., Ovum, AdMob, advertisement, mobile, Mobile Advertising, monetization, Google Android
Google bringing AdSense to mobile apps
News Google's ad distribution network is coming to the iPhone and Android phones, giving developers--and Google--another way to cash in on mobile growth.
Tags: Mobile applications, Mobile advertising, Apple Inc., Mobile, Google AdSense, Google Inc., Mobile Device, Susan Wojcicki, Advertisement, revenue
Yahoo CEO eyes Asia, mobile for growth
News Internet company sees strong potential to expand its footprint via Asian markets as well as mobile platform, says Yahoo head Carol Bartz.
Tags: Search, Mobile advertising, Internet advertising, Yahoo! Inc., advertisement, CEO, U.S., mobile, Asia, Singapore
With AdMob, Google seeks mobile edge
News The most dominant online advertising company has long had its sights set on the mobile market, and US$750 million purchase of AdMob gives it a strong position.
Tags: Mobile advertising, Acquisitions, Google Inc., AdMob, advertisement, network, mobile, Online Advertising, mobile ad, DoubleClick Inc.
Google plans first-ever share buyback
News If the company's US$750 million acquisition of AdMob is allowed to go through, Google will offset impact of issuing US$750 million in stock by buying back an equal amount.
Tags: Internet advertising, Mobile advertising, Google Inc., CEO, Bloomberg L.P., Stock, trader, Eric Schmidt, SEC, shareholder
Google buys Gizmo5 for Google Voice
News Terms of the deal for the VoIP software company were undisclosed, but Google's second acquisition of the week will be used to help Google Voice.
Tags: VoIP, VoIP/IP telephony, Google Inc., Skype Technologies S.A., Phone, Gizmo5, Internet telephony company, telephony company, Voice, TechCrunch
Targets for Google's merger machine
News What's next on Google's mergers and acquisitions list? Head of corporate development lists search, advertising and mobile services as "top priorities".
Tags: Search, Google Inc., Twitter Inc., David Lawee, JumpTap, advertisement, CEO, network, mobile, Search Result
Mobile phone Wi-Fi usage on the rise
News People all over the world are increasingly using faster Wi-Fi hot spots to access the Internet from their mobile phones, according to a report.
Tags: Cellular phones, Smart phones, PDA phones, Wireless e-mail devices, 3G (Third Generation), Mobile, Wi-Fi Hotspot, Cell Phone, 3G Network, phone
iPhone calls up No. 1 ranking for mobile metrics
News Apple's popular smartphone captures the top spot worldwide for advertiser requests on the mobile-ad network AdMob for the month of October.
Tags: Smart phones, Mac OS, 3G (Third Generation), Apple Inc., Mobile, Motorola Inc., Mobile Advertising, Advertisement, mobile ad, Motorola Krzr
Google buys Teracent to boost display ad push
News Google's latest acquisition is a startup that helps advertisers format and target display ads to particular groups.
Tags: Internet advertising, Acquisitions, Yahoo! Inc., Google Inc., Teracent, advertisement, Internet Search Advertising, Stock, DoubleClick Inc., leader
Android apps show big potential for growth
News People with Android-based phones are downloading applications frequently. As number of handsets grows, Android phones are likely to become viable rivals to iPhone.
Tags: Applications and tools, Mobile platforms, Mobile commerce, Motorola Inc., Android, Survey, Verizon Wireless, T-Mobile, Apple iPod, Apple iPod Touch
Can Android Market catch up with Apple App Store?
News commentary Increased developer hustle and bustle around Android and slew of devices based on Google's mobile operating system, signal that apps written for this platform will skyrocket.
Tags: Mobile applications, Google Android, Apple Inc., Phone, Operating System, cell-phone operating system, App, mobile, Mobile applications, Google Android
