Advertising.com
9 Stories
Spammers slipping ads through Windows
News Spammers co-opt an administration feature in Microsoft's Windows operating systems and bring up intrusive advertisements on Internet-connected computers.
AOL buys ad firm Tacoda
News Time Warner's Net unit adds a behavioral targeting firm to its advertising arsenal.
Tags: Internet advertising, Acquisitions
Former Yahoo sales exec to head AOL's Platform-A
News Greg Coleman, who left Yahoo early in 2008, will take over from acting Platform-A head Lynda Clazirio.
Tags: Internet advertising, Direct marketing, Mobile advertising, Print advertising, Yahoo! Inc., America Online Inc., Sales, Advertisement, Direct marketing, New York
Yahoo price target cut to US$21 a share
News A Sanford Bernstein analyst also cites several reasons related to the proposed Google-Yahoo deal why a transaction between Yahoo and Time Warner's ailing AOL is unlikely.
Tags: Earning reports/forecasts, Search, Internet advertising, Google Inc., Yahoo! Inc., Internet Search Advertising, America Online Inc., Stock, antitrust, Advertising.com
Yahoo may acquire AOL this month
News A deal between the two Internet pioneers could close this month, TechCrunch reports Monday, citing sources close to negotiations. But some analysts believe that any deal unlikely.
Tags: Acquisitions, Search, Advertising, Google Inc., Yahoo! Inc., America Online Inc., Advertisement, TechCrunch, Advertising.com, revenue
Online ad start-up snags $57 million in funding
News Advertising.com, an online ad start-up, said yesterday it has received US$57 million from a handful of investors led by media giant Reuters Group.
Talisma expects to be in the black by year end
News Customer Relationship Management (CRM) software firm Talisma Corporation expects to achieve profitability by year end, thanks largely to the launch of its latest suite of enterprise CRM applications.
Quantifying Microsoft's biggest purchase ever
News For US$6 billion, Redmond gets Aquantive, a leading player in serving online ads. But will it get peace of mind?
Tags: Acquisitions, Internet advertising
New IE may burst pop-up bubble
News Pop-up advertisements have thrived for years despite numerous efforts to eradicate them, but now online marketers are seriously wondering whether the Web's most detested ad format is about to meet its match: Microsoft.
