Email Marketing
86 Stories
Digital marketing should target 'Millennials'
News Compared to other age groups, 18 to 25 year-olds are found to be heavier users of digital communications; marketers should prioritize the "millennial" segment, recent survey says.
Tags: Email marketing, Spam and phishing, E-mail Message, Survey, Asia-Pacific, Singapore, Australia, Email marketing, e-mail, Canada
Study: Web success to be measured in new ways
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LinkExchange ad processing slowed by holiday rush
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Gmail gets one-button dump option
News Created by Jeremie LE & David K, the new feature, when activated, allows you turn the contents of an email into a Google doc at the click of a button.
Tags: Web sites, Web browsers, Browser, Email marketing, Document, Google Inc., Email marketing, e-mail, News.com, blog
Yahoo puts meat on Open Strategy bones
News After months of teasers, the Internet pioneer begins injecting a social element to Yahoo Mail, My Yahoo and other sites. Will the money follow?
Tags: Web sites, Domain names, Email marketing, Internet advertising, Direct marketing, Yahoo! Inc., Advertisement, Direct marketing, Email marketing, Yahoo! Mail
DoubleClick to fortify email marketing
News The online advertising company, which has been building its email marketing services since last year, plans to purchase direct marketing technology maker FloNetwork in a cash and stock deal.
Local email marketing firm plans to go regional
News Local email marketing specialist Permission.com Sdn Bhd is looking to spread its wings into the Asean region within the next nine to 12 months, and leverage the relatively untapped opportunities in email marketing.
E-male looks for love
News A UK survey finds that men waste more time than their female workmates flirting and gossiping by email.
Online communications back to normal after X'mas
News As the festive season came to a close last year, it also marked the end of a peak season in emailing, as fewer people accessed email in January, compared to the month before.
DoubleClick buys direct emailer for US$191 million
News Online advertising company DoubleClick yesterday said it will acquire NetCreations, an opt-in email marketing service, for US$191 million in stock.
ContestOnly expects US$1.5m sales; breakeven next January
News Locally-based ContestOnly.com Pte Ltd expects to achieve annual sales of US$1.5 million and breakeven by January next year. It had earlier expected to breakeven by the end of 2002.
24/7 Media to buy ad rival in survival bid
News Internet advertising company 24/7 Media will buy rival Real Media in a stock deal worth nearly US$2 million, the companies said Tuesday.
DoubleClick, Yahoo show both sides to email marketing
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Email marketers try new tactics for consumer attention
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Researchers: Email ads to lead rebound
News Revenues from email ads will nearly triple this year, according to a soon-to-be-released research report that highlights a little-noticed hot spot in the market for online advertising.
