Emarketer
58 Stories

Social networks will need to do more for Asia

News Beyond just speaking an Asian language, social networking sites must also pay attention to unique usage patterns to encourage user adoption, says analyst.

Friday, May 08 2009 06:40 PM

Tags: Web sites, Web 2.0, eMarketer, Asia, South Korea, Japan, social networking, Social Networking Site, Facebook, network

Retailers spruce up sites for holidays

News Traditional mall and catalog retailers are gearing up e-commerce operations to offer the same level of customer service as physical stores or mail-order divisions.

Wednesday, November 21 2001 10:05 PM

Way too good for Facebook or MySpace?

News For the rich and well-connected who do not want to rub elbows with those who are not, exclusive social networks pledge to keep out the unwanted guests.

Thursday, August 23 2007 10:54 AM

Tags: Web 2.0, Marketing communications

US video ad forecast bullish

News The online video ad market in the United States will grow to US$4.6 billion in 2013, research firm eMarketer forecasts. TV ads, though, don't fare so well.

Wednesday, December 17 2008 08:47 AM

Tags: Video, Web sites, Internet advertising, E-business, eMarketer, Online Advertising, Internet Search Advertising, Advertisement, social networking, marketing

Facebook lures advertisers at MySpace's expense

News An eMarketer study says ad sales are climbing at Facebook, which recently surpassed MySpace in the number of U.S. visitors.

Monday, July 13 2009 12:00 PM

Tags: Internet advertising, MySpace, Advertiser, eMarketer, Social Media, Advertisement, social networking, Facebook, network, revenue

Study: Kids' virtual worlds poised for growth spurt

News About 25 percent of three to 17-year-olds in the United States will log onto a virtual world this month, up from 16 percent last year, report finds.

Tuesday, September 25 2007 11:43 AM

Tags: Web 2.0

Google eyeing its own 'Second Life'?

News While Google has not confirmed details, rumors abound surrounding Google's development of a virtual world.

Tuesday, September 25 2007 11:09 AM

Tags: Web 2.0

Wall Street pouts over Google earnings

News Despite sales and earnings climb, the numbers fall short of analyst expectations. Stock pounded in after hours trading.

Friday, July 20 2007 09:06 AM

Tags: Sales/revenue, Revenue recognition, Earning reports/forecasts, Financial statements

Still no cure for what ails Yahoo

News Yahoo executives offer promises but no real plan to turn company around in the face of competition from Google.

Wednesday, July 18 2007 11:31 AM

Tags: Sales/revenue, Earning reports/forecasts

Yahoo plays the field with News Corp.

News The two companies are mulling a deal that would involve mixing their Internet properties, and could spur a new offer from Microsoft.

Friday, February 15 2008 10:15 AM

Tags: Mergers, Acquisitions

Pakistan needs boost on IT front

News ZDNet India takes a quick look at where Pakistan stands when it comes to information technology.

Wednesday, July 18 2001 10:38 AM

Microsoft's Jellyfish buy is no stinger

News Acquiring the shopping-and-auction service is the giant's latest bid to grab a bigger share of online ad dollars; Google has little to fear.

Monday, October 08 2007 12:16 PM

Tags: Internet advertising

How deep is the online-ad well?

News Forget the bubble; technology has advanced to the point where marketers can see how and if their ads are resulting in sales.

Wednesday, May 10 2006 11:17 AM

Tags: Web sites, Marketing, Advertising

Facebook's growing third party apps find middleman

News VideoEgg CEO Matt Sanchez thinks he knows how to make your homemade apps for the rapidly evolving social network pay off

Wednesday, August 15 2007 09:21 AM

Tags: Web 2.0, Female, Male, Business Strategies & Functions, E-commerce, Internet advertising

Yahoo searches--for profitability

News CEO Jerry Yang's ambitious turnaround plan for the Internet media company satisfied investors. But "uncertainties still exist".

Thursday, October 18 2007 11:29 AM

Tags: Web sites