Google Adwords
20 Stories

Salesforce rides on Google wave

News Asia-Pacific CEO insists the company is not alienating AppExchange developers through an acquisition that marks its foray into keyword ad management.

Friday, August 25 2006 05:35 PM

Tags: Customer resource management (CRM), Sales force automation, Search, Internet advertising

Click here for more revenues

Insight New Web tools and compelling content on corporate sites can keep the cash registers busy, say some businesses in the Asia-Pacific region.

Tuesday, March 28 2006 06:41 PM

Tags: Web sites, Domain names, Internet advertising

Google entering video-on-demand business

News Service lets users pay up to US$3.95 for recent and classic movies, TV shows, sports games.

Monday, January 09 2006 11:50 AM

Tags: TVs, Games, Search, Video

More ads coming to mobiles via Google AdSense

News Mobile Web publishers had been able to sell small mobile ads on their sites. A new AdSense program lets them serve larger ads suitable for smartphones.

Tuesday, October 06 2009 10:28 AM

Tags: Mobile commerce, E-commerce, Google Inc., advertisement, mobile, Smart Phone, Google AdSense, Web Browser, Mobile Device, Google AdWords

Google nixes shared stuff, mobile ad site

News The grim economic times have snuffed out another couple of small projects, one for sharing Web links and videos and one for creating ads tailored for mobile phones.

Thursday, February 26 2009 10:59 AM

Tags: Search, Mobile, Google Inc., Video, Advertisement, mobile ad, YouTube Inc., Google AdWords, marketing, WAP

Google unveils new Internet measurement tool

News Ad Planner, which competes with offerings from ComScore and Nielsen Online, is designed to let advertisers find Web sites with particular demographic characteristics.

Tuesday, June 24 2008 11:29 PM

Tags: Web sites, Internet advertising, Google Inc., Tool, Advertisement, ComScore Networks Inc., Google AdWords, DoubleClick Inc., network, Internet

Google advertisers get more on keyword search

News Advertisers bidding for Google keywords now can see how often people actually search using those terms. That is smart: advertisers love quantitative analysis.

Thursday, July 10 2008 12:21 AM

Tags: Internet advertising, Search, Advertiser, Google Inc., Advertisement, text advertisement, Google AdWords, quantitative analysis, network, revenue

Google to make real-time judgment of ad quality

News Coming changes, will mean Google will judge each advertiser's ad quality immediately rather than use a pre-calculated score.

Friday, August 22 2008 11:24 AM

Tags: Internet advertising, Search, Advertiser, Google Inc., Ad Quality, Advertisement, performance, Search Result, Google AdWords, News.com

Google giving U.S. small businesses local search data

News Small merchants wondering how Web searches impact their business are getting additional data from Google related to their local search results.

Tuesday, June 02 2009 10:52 AM

Tags: Market research, Search, Internet, Google AdSense, Google Inc., Small Business, local search, phone, San Francisco, Google AdWords

Google tries its own take on customer service

News Not surprisingly, the search giant thinks automation and innovation are important. But as CEO Eric Schmidt says, everyone wants to wring a neck when things go wrong.

Friday, November 06 2009 10:55 AM

Tags: Customer support, Software-as-a-service (SaaS), Services, Google Inc., Phone, sales team, Customer support, Services, Software-as-a-service (SaaS), Sales

Google shows off videos in text ads

News Financial analysts are given a refresher course in what Google has been working on with search and search advertising, including videos in text ads.

Thursday, September 10 2009 10:42 AM

Tags: Web 2.0, Web sites, Web services, E-commerce, J.P. Morgan Chase & Co., Internet Search Advertising, Video, text advertisement, Google AdWords, Google Apps

Google, Salesforce.com partner on Web site

News update Site aims to allow the online customer relationship management software maker to act as a reseller for Google's AdWords.

Wednesday, June 06 2007 01:20 AM

Tags: Business applications, Web services, Internet advertising

Microsoft launches effort to woo advertisers

News Digital Advertising Solutions combines its various global ad products and services under one umbrella for advertisers.

Tuesday, September 26 2006 11:19 AM

Tags: Internet advertising

eBay: Take that, Google!

News After pulling its ads from Google in a counterprotest, the online auction giant has started buying again, but not as much as before. Yahoo and Microsoft could gain.

Tuesday, June 26 2007 09:58 AM

Tags: Web sites, Search, Internet advertising