Marketing Communications
81 Stories
Hotels suit up on tech to attract guests
News As travelers demand more technology extras from hotels, innkeepers see need to constantly improve such services for their guests.
Tags: IT Management, Mobile/Wireless, Hotel, Internet Access, IT Manager, Wireless, Internet Service, e-mail, Wi-Fi, wireless Internet
Office update clogs spam filters
News Antispam software vendors are scrambling to find a fix to the fixes in a recently released service pack for Office XP and Office 2000, which some say causes havoc with spam filters.
Tags: Windows 2000, Windows XP, Spam filtering
Asia won't escape EMC's 2,400 job cuts
News EMC Corp has announced that it plans to cut 2,400 jobs worldwide, and its Asian operations will not be spared.
Rich digital channels still untapped in Thailand
News Thai marketers hold an old-fashioned view of consumers and many are not brave enough to use mobile and Web advertising, says digital advertising guru.
Tags: Internet advertising, Branding, Digital media, Web sites, Marketing communications, Internet, Thailand, Advertisement, phone, marketing
Antitrust scrutiny in Yahoo-Google deal intensifies
News While Google and Wall Street are betting controversial Yahoo-Google ad deal gets a green light from antitrust regulators, the level of scrutiny is rising.
Tags: Internet advertising, Marketing communications, Search, Antitrust, Google Inc., State, Yahoo! Inc., Internet Search Advertising, U.S. Department Of Justice, Antitrust Regulator
Viacom CEO: 'Great' content is king
News Despite talk that content has become a commodity, Philippe Dauman argues that great content is never a commodity.
Tags: Digital media, Advertising, Marketing communications, Viacom Inc., Mobile, Google Inc., Advertisement, Vint Cerf, content company, network
Publicis Groupe to buy Microsoft's Razorfish
News Deal for Internet ad agency includes agreement to buy display and search advertising from Microsoft for five years.
Tags: Search, Marketing communications, Razorfish, Publicis Groupe S.A., Acquisition, agency, aQuantive Inc., Microsoft Corp., Advertisement, Internet advertising
Adobe revs media player, signs up Sony
News New movies from Sony and TV shows from CBS are arriving on Adobe Media Player so you can stream them to your computer.
Tags: Video, Advertising, Marketing communications, Software, Media Player, Apple Macintosh, Apple Mac OS, Advertisement, hard drive, Adobe Systems Inc.
Cisco guns for Microsoft in collaboration market
News Cisco is adding new functions in its WebEx service that could threaten Microsoft's own business collaboration efforts.
Tags: Investments, Market research, Web services, Marketing communications, Web servers, Cisco Systems Inc., Google Inc., Service, e-mail, unified communications
Apple marketing VP leaves company
News Apple Computer on Wednesday confirmed that its vice president of marketing communications has resigned, the second major executive departure for the company following a disappointing third calendar quarter.
Microsoft signs on 45 companies for streaming media
News
Compaq in discussions to offer notebooks to EPF members
News Compaq Computer Corporation is pursuing discussions with Pos Malaysia to offer its notebook computers to Employee Provident Fund (EPF) members in addition to its desktop series.
Coming soon: Firmware update over the air
News The days of cellphone owners visiting a shop to upgrade their firmware may be numbered, if a new Open Mobile Alliance standard takes off.
Tags: Standards, Mobile/Wireless
Hitachi Consulting has trans-Pacific plans
News Hitachi Consulting plans to expand by playing the culture card.
Gates vows to step up streaming media efforts
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