Pay Per Click Advertising
9 Stories

Google to offer more click fraud protection

News Advertisers will be able to prevent their pay-per-click ads from showing up at IP addresses of competitors suspected of using click fraud.

Friday, March 02 2007 11:28 AM

Tags: Security, Internet advertising

Google, Yahoo and others team up against click fraud

News The Web seach companies and a trade group will set guidelines for online ad clicks in an attempt to combat click fraud.

Thursday, August 03 2006 10:32 AM

Tags: PC security, Web sites, Data security, Security, Internet advertising

Yahoo, Adobe team on PDF ads

News Yahoo and Adobe are working out a way for publishers to serve up ads inside portable document formats (PDFs) distributed on Web sites and over e-mail.

Thursday, November 29 2007 11:56 AM

Tags: E-commerce, Content management, SMB, Internet

Yahoo settles pay-per-click fraud suit

News As part of a class-action settlement, Yahoo plans to create a new ad distribution option that will give advertisers more control over where ads purchased through Yahoo appear.

Wednesday, October 14 2009 10:17 AM

Tags: Web sites, Web 2.0, Web services, Web browsers, Internet advertising, Yahoo! Inc., Advertiser, Pay-per-click Advertising, advertisement, Web sites

ICANN and Google thwart domain-name exploiters

News The two organizations have separately introduced measures to stop the exploitation of domain names during the five-day grace period after registration.

Sunday, February 03 2008 11:54 PM

Tags: Domain names

Microsoft looks beyond AOL

News Redmond's desktop leadership, new ad business will help it compete with Google after losing out on the AOL deal, analysts say.

Thursday, December 22 2005 11:32 AM

Tags: Search, Advertising

Google calls click fraud estimates overblown

News The search giant disputes claims made by third-party companies that sell services designed to combat fraudulent clicks.

Thursday, August 10 2006 11:44 AM

Tags: Search, Internet advertising

Google settlement, click fraud won't go away

News Planned US$90 million settlement may end lawsuit against search behemoth, but it won't end problem for Net advertisers.

Tuesday, April 11 2006 10:11 AM

Tags: Web sites, Web services, Lawsuits, Internet advertising

Web directories hurry to compete

News There has been power shift in the search world that is forcing directory leader Yahoo to reinvent its search business.

Tuesday, March 25 2003 09:14 AM