Wharton School
14 Stories
Marketing matters to Asian tech firms
News Technology brands from Asia have strong technical capabilities, but need to work on marketing and connecting with customers to perform overseas, say experts.
Tags: Strategy, Branding, Pricing, Market research, Huawei Technologies Co. Ltd., Asia, Gartner Inc., Chinese company, Pricing, China Market Research
Has Dell hit the efficiency wall?
News The direct PC maker has weathered recent economic storms well. But some say its luck may be running out.
Commentary: How online recruiting changes the hiring game
News Online recruiting is changing the way employers think about finding good employees and the way employees think about their jobs and their employers.
Google adjusts to life with trustbusters
News In less time than it takes for some government investigations, the search company has gone from start-up to accused menacer of Internet competition. Fair or not, this is Google 2.0.
Tags: Browser, Web browsers, Operating systems, Internet Search Advertising, U.S. Department Of Justice, AT&T Corp., antitrust, Wharton School, Internet, Web browsers
Spam: You just can't win
News No real solutions arise at the Information Security Best Practices conference at Wharton School of the University of Pennsylvania.
Tags: Spam, Spam and phishing, Spam filtering, Regulations, Tool, social engineering, Comcast Corp., e-mail, CAN-SPAM Act, Internet Service Provider
Linden Lab selects Mark Kingdon as new CEO
News By choosing someone squarely on the business side of things, the Second Life creator may be hinting that it wants to beef up business and head for an IPO.
Tags: Leadership, Web 2.0, Linden Lab, social networking, network, marketing, Second Life, MBA, Wharton School, University of Pennsylvania
Former HP chief Lew Platt dies
News Platt served more than 30 years at the computer maker, then brought a "steady hand" to Boeing.
Tags: Leadership
Napster: Downloading music for free is legal
News Embattled online music-swapping company Napster has a simple message for the courts and for the record industry: Downloading songs online without paying for them is legal.
Borders, Barnes & Noble take separate paths to profits
News Two years ago it appeared as though the Internet revolution had turned the bookselling business upside down.
Akamai stresses need for solid investor pacts
News "Everybody's money is green," says Internet entrepreneur Jonathan Seelig, founder and vice president for strategy and corporate development at Akamai Technologies.
Do layoffs mean a rock-bottom economy?
News No word yet on whether Mickey Mouse has been pink-slipped, but with even Walt Disney announcing layoffs recently, one has to wonder just how deep the cuts will go in a work force accustomed to unprecedented growth and prosperity.
eBay to buy Shopping.com for US$620 million
News Auction giant says the deal will enhance its service with comparison shopping capabilities.
Tags: E-commerce, Search, Acquisitions, Advertising
Device identification in online banking is privacy threat?
News Civil liberties attorney says antifraud technology that tags or queries devices used for online banking is a privacy invasion.
Tags: Privacy, Network security, Wells Fargo & Co., online banking, computer, RSA Security Inc., analytics, bank, U.S., information technology
Leadership classes can strengthen skills before and after a promotion
Insight Whether you're trying to get promoted or you've just landed in a high-level management role, experts say it's never too late to bone up on leadership skills. One way is taking group courses--an approach that has worked well for other CIOs.
